Privacy Policy

This Privacy Policy explains how EJER TECH GROUP (“EJER”, “we”, “us” or “our”) collects, uses, discloses and protects personal information when you visit ejerlab.com, submit an enquiry, request a quotation, communicate with us or otherwise use our services.

1. Who is responsible for your information

EJER TECH GROUP is responsible for the personal information described in this Policy to the extent that we determine why and how it is processed.

Website: ejerlab.com
Address: Bldg 6F, 279 Zixuan Rd, Xihu Dist, Hangzhou, 310030, China, 1-2F，Building 3, No. 4533 Baoqian Road, Jiading District, Shanghai,China, 2 Floor, No.26, Guangsheng Industrial Area, Xiangzhou District, Zhuhai, Guangdong,China
Privacy contact: [email protected]

The privacy contact above handles data-protection requests. References to a privacy contact do not state that we have formally appointed a Data Protection Officer unless applicable law requires such an appointment and one has been made.

2. Information we collect

Depending on how you interact with us, we may collect:

• Contact and business information: name, company, job title, email address, telephone number, country or region, city, postal code and preferred language.
• Enquiry information: products, models, quantities, specifications, intended applications, delivery requirements, messages and files that you provide.
• Transaction and service information: quotation history, order references, delivery details, support records and related business correspondence.
• Technical information: IP address, browser type, device type, operating system, approximate location, language, page requests, timestamps and security logs.
• Source-attribution information: landing page, referring website, campaign parameters such as UTM values, and advertising click identifiers such as GCLID, MSCLKID or YCLID when present and lawfully available.
• Consent and preference information: privacy choices, consent status, opt-out requests and the date and method of those choices.

Please do not include unnecessary sensitive personal information, confidential patient information, government identification numbers or payment-card information in an enquiry.

3. Where information comes from

We receive information directly from you, automatically from your browser or device, from the website or advertisement that referred you, and from service providers that help us operate the website, deliver communications, prevent fraud or measure advertising.

Where permitted, we may distinguish a first visit, the latest identifiable non-direct source and the session in which an enquiry was submitted. A visit marked “direct” may also originate from a bookmark, email, document, messaging application or another source that did not provide referral information.

4. Why we use personal information

• To receive, verify and respond to enquiries.
• To prepare quotations, product recommendations and delivery estimates.
• To communicate about products, orders, installation, training and support.
• To operate, secure, troubleshoot and improve the website.
• To understand which pages, search engines, campaigns or referrals lead to genuine business enquiries.
• To measure advertising conversions and prevent duplicate conversion reporting.
• To comply with tax, accounting, export-control, sanctions, legal and regulatory obligations.
• To establish, exercise or defend legal claims.

5. Legal bases

Where applicable law requires a legal basis, we rely on one or more of the following:

• Steps before a contract or performance of a contract, such as preparing a requested quotation or processing an order.
• Legitimate interests, such as responding to business enquiries, securing our systems, improving our services and measuring business performance, where those interests are not overridden by your rights.
• Consent, including for optional analytics or advertising technologies where consent is required. You may withdraw consent at any time.
• Legal obligations, including recordkeeping, regulatory, customs and law-enforcement requirements.

6. Analytics, advertising and conversion measurement

Depending on your region and privacy choices, we may use analytics and advertising services, including services provided by Google, Microsoft or Yandex, to understand website use and measure whether an advertisement resulted in an enquiry.

Where enabled, an enquiry may be associated with campaign parameters, a click identifier, a landing page and an enquiry identifier used for deduplication. If enhanced conversion features are enabled, contact data may be normalized and hashed before being sent to an advertising provider, but only where we have an appropriate legal basis and have provided any required notice or choice.

Optional cookies and similar technologies are described in our Cookie Policy.

7. How we disclose information

We may disclose information only as reasonably necessary to:

• Our employees, group companies, manufacturers, engineers and sales or service teams that need the information to respond.
• Website hosting, content-delivery, email, communications, customer-management, security, translation, analytics and advertising providers acting for us.
• Freight forwarders, carriers, customs agents, distributors or service partners involved in a requested quotation, delivery or support case.
• Professional advisers, auditors, insurers, courts, regulators or public authorities where legally required or necessary to protect legal rights.
• A buyer or successor in connection with a genuine merger, restructuring or transfer of business, subject to appropriate safeguards.

We do not sell enquiry contact information for monetary payment. Certain advertising disclosures may nevertheless be considered “sharing”, “targeted advertising” or a “sale” under some U.S. state privacy laws. See Do Not Sell or Share My Personal Information.

8. International transfers

We operate from China and serve customers internationally. Information submitted through the website may therefore be accessed or processed in China and in other countries where our service providers or business partners operate.

Where required, we use a lawful transfer mechanism and appropriate safeguards. These may include contractual protections, approved standard clauses, security measures, data minimization or obtaining separate consent where applicable.

9. How long we keep information

We retain information only for as long as reasonably necessary for the purposes described above:

• Enquiries and related correspondence are normally retained for up to three years after the last meaningful interaction, unless a longer period is needed for a transaction, warranty, legal claim or legal obligation.
• Source-attribution records associated with an enquiry are normally retained for up to 24 months and may then be deleted or converted into aggregated statistics.
• Advertising click identifiers not associated with an active enquiry are normally retained for no longer than 90 days.
• Consent and opt-out records may be retained for up to 24 months after the relevant choice expires or is replaced.
• Security and server logs are normally retained for up to 12 months unless needed to investigate an incident.

10. Your privacy rights

Depending on your location, you may have the right to request access, correction, deletion, restriction, portability or a copy of your information; object to certain processing; withdraw consent; opt out of covered advertising disclosures; or complain to a competent authority.

Residents of the European Economic Area, United Kingdom, Brazil, Canada, California, other U.S. states, mainland China and other jurisdictions may have additional rights under local law. We will apply the rights available in your jurisdiction and will not discriminate against you for exercising them.

To submit a request, contact [email protected]. We may request information reasonably necessary to verify your identity, authority and relationship with us. Authorized agents may submit requests where permitted by law.

11. Mainland China

Where the Personal Information Protection Law of the People’s Republic of China applies, we process personal information according to the principles of legality, fairness, transparency, minimum necessity and purpose limitation. We obtain consent or separate consent where required and provide applicable rights of access, correction, deletion and withdrawal.

12. Children

This website is intended for business and professional users and is not directed to children. We do not knowingly collect personal information from children where parental or guardian authorization is required. Please contact us if you believe a child has provided information improperly.

13. Security

We use reasonable administrative, technical and organizational measures designed to protect information against unauthorized access, loss, alteration or disclosure. No internet transmission or storage system can be guaranteed to be completely secure.

14. Third-party websites

The website may link to third-party websites or services. Their privacy practices are governed by their own policies, and we are not responsible for their independent processing.

15. Changes to this Policy

We may update this Policy when our practices, technologies or legal obligations change. The “Last updated” date displayed on the page shows when the current version was published.

16. Contact us

Privacy questions and rights requests: [email protected].

Sales and product enquiries: [email protected].